Tag Archives: iPhone5

Apple’s Core Message: Stellar Strategy or Major Misfire?

A week ago, Apple announced a press conference to presumably introduce the world to the new iPhone, and iOS7. The announcement included the photo below; featuring the iconic Apple logo surrounded by a paint splatter of color and the tagline … Continue reading

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iPhone5: Greatest device ever or just next big thing?

The iPhone5 hit stores and has caused a tremendous uproar. People waited outside Apple stores across the nation just to get their hands on the latest and greatest Apple product. This leaves many Americans asking “What is so great about … Continue reading

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