Author Archives: Danielle Chavez

New Sparky: Positive Change or PR Misfire?

On March 1, Arizona State University unveiled a new version of its beloved Sparky. The new mascot, designed through a partnership with Disney, has caused an uproar among ASU students, fans and alumni. The University unveiled both an illustrated Sparky, … Continue reading

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Will Beyonce’s Lip-Syncing Tarnish Image?

Beyonce’s performance of the Star-Spangled Banner took a prime spot in Inauguration Day media coverage when theĀ 16-time Grammy Award-winning pop star came under fire for allegedly lip-syncing the national anthem. An inaugural official soon confirmed that the star did indeed … Continue reading

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