Monthly Archives: April 2017

Lessons Learned … First Steps in Career Journey

Four years of college have come and gone. I am about to start a new chapter in my life – my professional career. This chapter involves new experiences and adventures but also uncertainty and challenges. But before I walk across … Continue reading

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Blue Bell Fans Help Lick Brand ‘Meltdown’

It started with a Listeria outbreak and a few deaths in 2015. Never good signs for one of the top ice cream companies in the U.S. Blue Bell was in crisis mode. Blue Bell recalled all its ice cream across … Continue reading

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Starbucks Stands Up & Out In ‘Upstanders’

Starbucks may be known as the home of the Frappuccino, but the global coffee giant has also positioned itself as a brand that values digital storytelling as a medium to bring communities together. Corey duBrowa, Starbucks’ senior vice president of … Continue reading

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