Daily Archives: March 14, 2010

Keeping up with Twitter

With the advent of Twitter, YouTube, camera phones and social networks, news, comments, audio and video of any event or incident can speed from one end of the world to the other, crisscrossing the Web a million times before any official statement from authorities, investigators or PIO’s reaches the public’s eyes.

How can a public relations professional or PIO ride this wave of information instead of getting smashed against the rocks in an information maelstrom?
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