Most of us have probably heard of HARO (Help A Reporter Out) as a successful networking tool amongst our journalist friends. Lucky for us PR folk, Arik Hanson and Valerie Simon, both communications specialists, came together to launch HAPPO (Help A PR Pro Put) that is already acting as a serious PR networking tool using social media.
Yesterday, HAPPO embraced Twitter and had their very own “HAPPO Day”. From 11 a.m. to 3 p.m. EST PR professionals, and soon to be ones, from across the country came together on Twitter at #HAPPO to connect, offer jobs and look for jobs. The goal: “Let’s use or collective relationships/networks to make a difference and help speed up the job search for our fellow PR colleagues.” They have even established regional hashtags to optimize search results.
As the ultimate embrace of social media, HAPPO even has a Facebook, the buzz seemed to have work for many future and established PR pros. The idea was to network, network, network and as you can see from the #HAPPO page, that’s exactly what was happening.
So did it work?
For Aubrey Mondi it did. Free feedback, chats and internship opportunities helped make the event a success for her.
As a soon-to-be grad, I’ve learned social media is where to be connected. You can create priceless relationships with people that you may never meet in person. I love that everyone is so willing to help each other out in this field. Consider me a happy HAPPO fan. What about you?
For those of us that are jumping into the job field in only a few short months, Mike Schaffer’s blog, The Buzz, gave out a few free interview tips in honor of HAPPO Day. One tip that I thought was interesting is not to forget the standard questions. You may be asked to tell your interviewer about you. It may seem easy but it really shouldn’t be overlooked. I tend to struggle with this one because I am so focused on researching the company, the position and remembering questions to ask. Mark’s tip is to ”remember, they want to know about your professional history, not where you were born or where you went to high school.”
Did anyone participate in HAPPO Day or know someone that did. What was the outcome?