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Tag Archives: Uber
Self-Driving Uber Takes Fatal Turn
An Uber self-driving car killed 49-year-old Elaine Herzberg of Mesa as she walked her bicycle across Mill Avenue in Tempe, Arizona, according to the Tempe Police Department. This was the first fatal collision between an autonomous car and a pedestrian … Continue reading
Posted in Cache Consulting
Tagged #CrisisCommunications, #Tempe, PR, Uber
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Uber Changing Course?
Uber has had its fair share of scandals over the past few years, including a lukewarm rebranding rollout, as well as trouble with European unions and various U.S. municipalities. The most recent, and arguably most detrimental, is the shooting in … Continue reading
Riding Out Passengers’ Uber Nightmare
Many of us, if not all, know about the increasingly popular cab service called Uber. If not, Uber is a multinational online transportation network that offers cheap, convenient rides. An Uber ride is simple, just open an app on your … Continue reading
Uber’s Hot Spot Lost in Translation
Sex sells, whether you like it or not. Being bold and controversial also seem to sell. But is there a point when advertisers need to take a step back? Dial it down? The French branch of Uber, the popular ridesharing … Continue reading
Posted in Keystone Communications
Tagged avions de chasse, sexist, Uber
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Uber Drivers’ Mixed Signals
Forget calling a cab. The new transportation service Uber advertises that there are easier ways to catch a ride home. The Uber software locates drivers near a desired area and with the tap of an app on a smartphone, a sleek, … Continue reading
Posted in LLPR
Tagged apps, Crisis communication, public relations, safety, technology, transportation, Uber
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