Tag Archives: Super Bowl

Playing the ‘Super’ Ad Game

The first weekend in February marks Super Bowl LI. For fans of the Patriots, Falcons or football in general, Sunday is all about the game. But for many others, the ad breaks between plays are the real stars. Organizations go … Continue reading

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Brands Tie-in to Game but Skip Super Price Tag

As Super Bowl 50 approaches, the conversation is just as much about the infamous Super Bowl commercials as it is about the teams contending for the championship title. This year, advertisers will pay an average of $5 million for a 30-second spot during … Continue reading

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Bud Toasts ‘Average Joe’ in Super Bowl Spot

Budweiser’s 2016 Super Bowl commercial talked at length about what the company is not in an effort to show everything that the company is. When Budweiser’s “Not Backing Down” commercial aired during the 2016 Super Bowl, many public relations professionals and … Continue reading

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Sodastream: Bursting Soda Giants’ Bubble

Football fans look forward to one stellar event every year: Super Bowl.  It’s a matchup not only about football, but also parties, halftime shows, and multimillion-dollar commercials. Coca-Cola offered a touching commercial embracing different cultures; a concept that fits their … Continue reading

Posted in LLPR | Tagged , , , | 4 Comments

Super Bowl Ad Worth $4 Million A Hit?

With the super-sized Super Bowl on Feb 2, it’s no surprise that talk of the commercials during the program generate a popular buzz on social media. According to an article by Forbes, the Super Bowl attracted more than 108 million … Continue reading

Posted in FUSE media | Tagged , , , , , , | 2 Comments

#thekiss: Totally Genius or Totally Gross?

GoDaddy premiered its new commercial during the 2013 Super Bowl. But, was the commercial, which portrays Bar Rafaeli as the “sexy” side of GoDaddy and Walter as the “smart” side before they passionately kiss for what seems like hours, a … Continue reading

Posted in Volt PR | Tagged , , , , | 9 Comments