Tag Archives: Real-time

‘Amplify’ Boosts Ad Reach

Posted on March 16, 2014 by Abby Dugan

  The service “Amply” debuted last year in a move to turn up the volume and reach of clients’ commercial messages. This year, the Academy Awards joined the latest platform often used by Twitter and ABC. In May, Twitter presented … Continue reading →

Posted in FUSE media, Uncategorized | Tagged , , , , , , , , , | Comments Off on ‘Amplify’ Boosts Ad Reach

The Perfect Storm: How Old Spice raised the bar for new media marketing

Posted on September 11, 2010 by jlmart20

In 24 hours more people watched this summer’s Old Spice social media campaign than Barack Obama’s presidential victory speech. One can argue that the Wieden + Kennedy campaign took social media advertising to a new level.  Their understanding and execution … Continue reading →

Posted in ASCK Communications, Authorship, FMP PR, Infinity Communication Solutions, INTELigent PR, Seva Communications, Spark PR, Voice Communications, Zoo Group | Tagged , , , , , , , , | 12 Comments