Tag Archives: ratings

TV Networks: Turn Off vs Tune In

Posted on April 12, 2014 by Brett Nachman

Bursting television viewers’ bubbles is increasingly evident as favorite shows are axed, forever disrupting programs once “on the bubble.” For studios and networks met by a viewer backlash, infuriated over the termination of “XYZ Show,” it’s just another May. Broadcast … Continue reading →

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Long, Short of Nielsen’s New Metrics

Posted on September 22, 2013 by Mackenzie Keller

On Sept 19, the Wall Street Journal broke the news that among many things, Nielsen plans to add social media measurement to its TV Ratings beginning Fall 2014. However, there are a few measurements that should be noted which show … Continue reading →

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