Tag Archives: ratings

TV Networks: Turn Off vs Tune In

Bursting television viewers’ bubbles is increasingly evident as favorite shows are axed, forever disrupting programs once “on the bubble.” For studios and networks met by a viewer backlash, infuriated over the termination of “XYZ Show,” it’s just another May. Broadcast … Continue reading

Posted in LLPR | Tagged , , , , | Comments Off on TV Networks: Turn Off vs Tune In

Long, Short of Nielsen’s New Metrics

On Sept 19, the Wall Street Journal broke the news that among many things, Nielsen plans to add social media measurement to its TV Ratings beginning Fall 2014. However, there are a few measurements that should be noted which show … Continue reading

Posted in M | PR | Tagged , , , , , , , , | 3 Comments