Tag Archives: Professional
Fact vs Fiction: Debunking PR Myths
PR practitioners have heard it all — the good, the bad and the ugly. Because public relations is a fairly new profession, there’s are myths that people outside the field, and even in the field, subscribe to. However, the reality … Continue reading
Using social media effectively
As future PR professionals, knowing how to use social media is essential to our field. The question is, do we really know how to use social media effectively? A recent study has shown that nearly 70 percent of businesses are … Continue reading
University of California stops using Gmail over security concerns
Every time I open my computer, the first thing I do is check my Arizona State University e-mail, from Gmail. I like to think that Google is one of the most reliable websites. To me, my e-mail is one of … Continue reading
Twitter plays detective role
No one knows what the future may bring, however we can tweet about our thoughts. Twitter has been populating the Cronkite School like a wildfire. Twitter has opened business opportunities for many and and recently reunited Austin Horse and his … Continue reading
Think Twice About That Pitch
Many of use are on the brink of graduating from the Cronkite School with the inevitable goal to obtain a job in the glorious field of public relations that we have all grown accustomed to. As we say goodbye to Cronkite … Continue reading
A picture is worth a thousand clients
I was reading through a few PR blogs when I ran across Seth Godin’s ( a marketing expert and author) blog entitled The Power of a Tiny Picture. In this blog he discusses how you picture can either make or … Continue reading
Is this how the World Views PR?
[youtube=http://www.youtube.com/watch?v=j0DsSp8iQDY&hl=en&fs=1] I choose this particular commercial to share with everyone because I saw it on TV and thought it would spark a lot of discussion as to how PR is viewed by society. Are PR practitioners “truth-spinners?” Do we “sugar-coat” … Continue reading
Viral Videos, the Next New Thing in PR?
God, I hope not! In the PR Squared blog by Todd Defren done this past Friday, viral marketing was the topic of the day. This link will take you too the site, PR Squared-Viral Videos. As stated in the blog, … Continue reading