Tag Archives: PR

Voice Devices Channel PR/Marketing Messages

As the digital marketing and public relations space becomes more and more saturated, communication specialists are looking for innovative tactics to reach customers in an impactful way. This has been true from the invention of radio to the dawn of … Continue reading

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Nashville PR Firm Forced to Face the Music

In the midst of several sexual harassment and assault allegations in Hollywood, a notable Nashville-based public relations firm has fallen from grace. Webster PR, known for its impressive roster of country music stars, lost several accounts after CEO and president … Continue reading

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Lessons Learned … First Steps in Career Journey

Four years of college have come and gone. I am about to start a new chapter in my life – my professional career. This chapter involves new experiences and adventures but also uncertainty and challenges. But before I walk across … Continue reading

Posted in Imprint PR | Tagged , , , , , | 1 Comment

Starbucks Stands Up & Out In ‘Upstanders’

Starbucks may be known as the home of the Frappuccino, but the global coffee giant has also positioned itself as a brand that values digital storytelling as a medium to bring communities together. Corey duBrowa, Starbucks’ senior vice president of … Continue reading

Posted in Imprint PR | Tagged , , , , , , , , , | 1 Comment

Spokesman Smearing CoverGirl Brand?

When makeup giant CoverGirl added YouTube and Instagram personality James Charles as the brand’s first male ambassador, it was probably expecting lots of good publicity. It did receive recognition for the progressive move, but it didn’t take long for things to … Continue reading

Posted in Imprint PR, Kismet Consulting | Tagged , , , , , , , , | 3 Comments

Ditching Ivanka: Profits or Politics?

Nordstrom and Neiman Marcus are the latest in a string of retailers that dropped Ivanka Trump’s clothing line due to increased pressure from a nationwide campaign that targets Trump-supporting brands. The #grabyourwallet campaign started in October to encourage people to boycott … Continue reading

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Slings and Arrows of Rebranding

In mid April, Colorado officials and state tribal leaders jumped on the Native American PC bandwagon and came to the agreement that Native American mascots should be removed from public schools unless the tribe and school can come to an agreement. … Continue reading

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Job Strategy: Employer that Pays for College

Debt. One of the biggest reasons people don’t attend college. The cost of earning a bachelor’s degree without a scholarship can cost around $25,000 for a year at a public four-year college, according to Campus Explorer. This amount is the … Continue reading

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Taylor Swift #winning once again

Album of the Year. The Grammys. Taylor Swift. These three things go hand in hand. Taylor Swift is now the first woman to win Album of the Year twice, and she has definitely earned it with all the success she … Continue reading

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Bud Toasts ‘Average Joe’ in Super Bowl Spot

Budweiser’s 2016 Super Bowl commercial talked at length about what the company is not in an effort to show everything that the company is. When Budweiser’s “Not Backing Down” commercial aired during the 2016 Super Bowl, many public relations professionals and … Continue reading

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