Tag Archives: PR Firms

A PR nightmare for the firm used to resolving everyone else’s

                     In case you’ve been living in cave for the last two weeks and have missed the myriad of Tweets, blog posts and media articles, let me get you caught up to speed. On March 8, MSNBC commentator, Rachel … Continue reading

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Measuring and Persuading Public Opinion

By Iris Public Relations Public opinion not only determines how successful a PR campaign ultimately is, but also dictates how PR firms get their message across. The fifth edition of Strategic Communications Planning says, “Public opinion is the collection of … Continue reading

Posted in Iris Public Relations | Tagged , , , | 2 Comments