Tag Archives: online

Long, Short of Nielsen’s New Metrics

On Sept 19, the Wall Street Journal broke the news that among many things, Nielsen plans to add social media measurement to its TV Ratings beginning Fall 2014. However, there are a few measurements that should be noted which show … Continue reading

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SimCity a Dystopian Utopia

Video games have come a long way since the release of the Atari 2600 in 1977. For each new breakthrough in the horsepower of technology, video games have also evolved, allowing players new opportunities that were once impossible. However, sometimes … Continue reading

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Runway 2.0 Re-Designs Fashion, Social Media

Audience members were encouraged to use their phones and tablets during the Kenneth Cole Fall 2013 Runway Show Live from New York Fashion Week. “During the @kennethcole runway show, out of respect for other members of the audience please make sure your … Continue reading

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ROI of Social Media

With all the talk about social media becoming the best way to communicate to almost any audience, one needs to think about how to measure that success financially. Chuck Hermann talks about this issue in his post on PR-Squared, a popular … Continue reading

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How to Get a Conversation with President Obama

Big debate in social media use — can online action turn into offline action? What is the point posting all this stuff online if no one will go offline and use that information?  Last week, social media proved to be … Continue reading

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University of California stops using Gmail over security concerns

Every time I open my computer, the first thing I do is check my Arizona State University e-mail, from Gmail. I like to think that Google is one of the most reliable websites. To me, my e-mail is one of … Continue reading

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2-Year-Old Finds iPad Easy to Use

The iPad is not only for teens and adults, according to Mashable.com two-year-olds can use them too! What is our world coming to? Two-year-olds are playing with  apps like Dr. Seuss on the iPad. When I was growing up I … Continue reading

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Justin Bieber’s talent discovered on YouTube

Born in Stratford, Ontario, Justin Bieber was discovered on everyone’s favorite social media video website, YouTube. Bieber has taken the world by storm with one heartthrob song after another, and he is just 16-years-old. Pattie Mallette, Bieber’s mother, began posting … Continue reading

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eReader for iPad

We can only hope that our grandchildren will never have the option to ask us what a newspaper is. However, with the internet and new digital opportunities arising there is more of a chance of that scenario occurring. Imagine being … Continue reading

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Twitter plays detective role

No one knows what the future may bring, however we can tweet about our thoughts. Twitter has been populating the Cronkite School like a wildfire.  Twitter has opened business opportunities for many and and recently reunited  Austin Horse and his … Continue reading

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