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Tag Archives: Masters
Fore! Woods Continues Ride on PR Roller Coaster
Tiger Woods’ career was defined by massive success and glory until a Black Friday car crash in 2009 that sparked one of the most infamous public relations disasters in sports history. Woods’ failed to control the damage to his reputation … Continue reading
Posted in ViPR
Tagged branding, Crisis, Golf, Masters, Mistakes, PR, PRSA, public relations, reputation, Strategies
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