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Tag Archives: f.d.a.
PR Woes Drain Energy from Power Drink
The FDA will now require energy drinks to be sold as a beverage, not a dietary supplement, after 13 deaths and a letter from 18 doctors and researchers. For more than a decade, drinks like Monster Energy and Five-Hour Energy … Continue reading
Posted in aspireCreative, Uncategorized
Tagged branding, credibility, Crisis, Crisis communication, Crisis Management, death, energy drink, ethic, f.d.a., law, Monster Energy, PR, public relations
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