Tag Archives: DiGiorno

DiGiorno’s Half-Baked Tweet

DiGiorno’s #whyIstayed tweet is one of the most embarrassing social media blunders we’ve seen. In case you don’t follow DiGiorno, (I found the story on PR Daily) in the midst of the social media conversation about domestic violence surrounding the … Continue reading

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Social Tactics Toss Up

We’ve all heard our fair share of PR stories — some triumphs and others that exemplify campaign tactics resulting in, well, failure — sometimes epic failure. There are two basic premises to remember before beginning a campaign, hash tagging a … Continue reading

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