Tag Archives: brand

The PR Approach to Wikipedia

Wikipedia is an enormous source of information, but its “anyone can edit” quality right away punched holes in its credibility. This has improved down the years, but the day has yet to arrive when we see Wikipedia as a superior … Continue reading

Posted in Godspeed Communications | Tagged , , , , , , , | 6 Comments

Brand Makeovers

Zenergy weighs in on a brand makeover. Continue reading

Posted in Zenergy | Tagged , , , , , , , | 3 Comments

SeaWorld navigates rough waters after tragedy

Marine biologists and other experts have long sought to convince the public that an alternate term for orca whales, “killer whales,” is a misnomer based on a discredited myth that the animals kill humans. But the term seems vividly fitting … Continue reading

Posted in CLPCommunications | Tagged , , , , , , , , , , | 6 Comments

Creating a Personal Brand

With most of us being on the verge of graduating and entering into the ‘real world’, I found a particular post to be quite interesting.  This post caught my eye because it mentioned the idea of personal brands. While we … Continue reading

Posted in Metis PR | Tagged , , , | 12 Comments

Social Media and Our Professional and Personal Reputations

In Brian Solis’ blog PR 2.0, in a post entitled “In the Social Web, We Are All Brand Managers,” he talks about creating corporate brands using socia media, including Facebook, Twitter, and many more. “Everything we share online, the comments we … Continue reading

Posted in Sparkle Media | Tagged , , , , | 5 Comments