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Category Archives: Radius PR
Stretched Thin: Problems Plague Lululemon
High-end women’s fitness clothing company Lululemon Athletica seems unable to catch a break this year. In March, the company was forced to recall its line of stretch yoga pants after customers complained that the pants are see-through. It was revealed … Continue reading
Posted in Radius PR
6 Comments
Google Analytics Add Up as PR Tool
Among all the options out there regarding reporting, the top contender is Google Analytics. This tool “provides powerful digital analytics for anyone with a web presence, large or small. It’s one of the most powerful digital analytics solutions available,” according to … Continue reading
Posted in Radius PR, Uncategorized
3 Comments
Kate Spade Digs Out From Controversy
The well-known fashion company, Kate Spade, is under fire following the release of a limited edition bag. The bag is an abbreviation of Kate Spade New York highlighting their signature “spade” logo but Tweeters noticed it appears to read “I … Continue reading
Seeing ‘Pink’ Misdirection Play
Pink is the new orange, at least in October. It’s Breast Cancer Awareness month and products promoting discussion and research are everywhere; even the NFL is joining “Pinktober.” Controversy has emerged around brands pink-washing products for their own financial gain. … Continue reading
Posted in Radius PR, Uncategorized
Tagged brands, breast cancer awareness, cause marketing, pink, product, public relations
4 Comments
H&M Blends Celebrity + Content + Cause
Posted in Radius PR, Uncategorized
Tagged brand marketing, H&M, PR, successful campaigns, video ads
1 Comment
Pinterest Adds New Value Features
During the last several months, Pinterest has rolled out an array of new features. With the news earlier this month from Business Insider that Pinterest drives nearly 25 percent of all social network-generated e-commerce sales, these changes can’t be ignored. … Continue reading
CEO Key Asset in Tesla Flareup
Up and coming electric luxury vehicle producer Tesla Motors faced a potential PR disaster last week. While traveling at highway speeds, a Tesla Model S vehicle struck a large metal object that fell off of a truck trailer. The object … Continue reading
Posted in Radius PR, Uncategorized
Tagged CEOs and PR, Elon Musk, Model S Fire, Tesla Motors
2 Comments
New iPhone5 Color of Money?
According to research studies and articles around the Web, the highly anticipated new iPhone, versions 5s and 5c, may fail to spike sales for Apple during their first week on the market. According to an article in Forbes magazine, the … Continue reading
Apple’s Core Message: Stellar Strategy or Major Misfire?
A week ago, Apple announced a press conference to presumably introduce the world to the new iPhone, and iOS7. The announcement included the photo below; featuring the iconic Apple logo surrounded by a paint splatter of color and the tagline … Continue reading
Posted in Archer PR, enLIGHTen PR, M | PR, Radius PR, Stratus PR, Uncategorized
Tagged Apple, Buzzfeed, crocs, facebook, iPhone5, PR Strategy, social media, the new york times, twitter
2 Comments
Could ‘Android KitKat’ Melt Reputation?
Google unveiled its new Android mobile operating system, Android KitKat, Sept 9. Since 2009, Google has named their Android operating systems after desserts. They started with Cupcake and moved through the alphabet. Android KitKat, the latest sweet title is the … Continue reading
Posted in Radius PR
Tagged branding, google, Kitkat, Nestle, PR students, public relations, reputation, technology
1 Comment