Category Archives: Beacon PR

No Place for Hate

SimCity a Dystopian Utopia

Posted on April 13, 2013 by Ben Tolmachoff

Video games have come a long way since the release of the Atari 2600 in 1977. For each new breakthrough in the horsepower of technology, video games have also evolved, allowing players new opportunities that were once impossible. However, sometimes … Continue reading →

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Marriage Equality a ‘Celeb’-rated Success

Posted on March 27, 2013 by ssteffan

When Beyoncé shares something you started on her Facebook page with 44 million followers, you know it’s been a successful social media campaign. The Human Rights Campaign reflects a social media strategy to barrage the Internet with red equal signs … Continue reading →

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Kickstarter Campaign Could Be Your Next PR Job

Posted on March 19, 2013 by D'Asia Tate

Have an idea that you think could be the next big thing but don’t have the money to make it a reality?  Don’t worry, there’s funding out there for you and it’s only one click away through crowd funding! Crowd … Continue reading →

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A Three-Hour Tour: Cruise Industry Faces Flood of Questions

Posted on February 17, 2013 by Ben Tolmachoff

On Valentine’s Day, the Carnival Triumph that had lost power four days earlier, finally sailed into Mobile Bay. The ship returned more than 4,000 travelers to land, along with a flood of new questions about cruise line-safety. A fire in … Continue reading →

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Deceptive? Car ads bypass air bag data

Posted on February 10, 2013 by ssteffan

Can there be too much of a good thing when it comes to air bags? Advertisers say no, but the recall data reveal a different story. When it comes to air bags, most people (and car manufacturers) would agree that … Continue reading →

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Disappearing messages in 10 seconds or less?

Posted on February 5, 2013 by D'Asia Tate

Should we be looking at Snapchat as a PR tool? Snapchat is an app-based service that allows its users to send messages that delete themselves after 10 seconds or less. The time period before the photo self-destructs is up to … Continue reading →

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