Category Archives: The Agency
Big Three Bailout: What about your consumers?
I’m sure I’m not the only American sick and tired of hearing the phrase “bailout” repeatedly throughout the day. In these harsh economic times, it’s nearly impossible to escape it. For lack of a better way to describe it, I … Continue reading
Let's Talk About Ethics, Baby
So, I stumbled upon an interesting blog this week about journalists giving public relations advice to paying clients. This practice has been brought to the forefront of ethical issues as of late due to Dan Abrams leaving broadcast journalism behind … Continue reading
PR, Relationships and Barack Obama…
First I would just like to say that I LOVE how every blog I looked at, no matter what aspect of PR it was talking about somehow related to Barack Obama winning the election last week. I know American Politics … Continue reading
Marketing and Public Relations, are they interchangeable?
Like many of you I am going to be a college graduate in December. I will soon have to spread my wings and get a big kid job. Therefore I have been looking for jobs lately and I feel like … Continue reading
To use video or not to use video? That is the question.
Mark Rose, of PRBlogNews.com, recently posted about the use of video in the PR profession. He discusses the slow process of changing the tedious tasks PR practitioners do every day into “web-based digital assets.” According to Rose, the process of … Continue reading
Come to the dark side
With many of us in this class graduating within the year, I’m guessing that a great many hours have been spent pondering what we will do with our lives after school. I think one of the first things we set … Continue reading
Facebook, iPhones and Other New Avenues for Communications…
As I have seen in my tenure here in college the use and necessity of cell phones and facebook has exploded. This past weekend, I went on a trip to California to ASU take on (and summarily get slaughtered by) … Continue reading
Spin Alley – Necessary?
Have you heard of spin alley? I had not heard of it until I was watch the pre-debate coverage of the Oct. 7 Presidential debate on Fox News Channel. As a public relations student I was intrigued by this concept, so … Continue reading
Is Journalism Really Dying?
As a new member to the world of blogging, I decided to Google PR blogs and see what else is out there. I came across Naked PR, a blog written by Jennifer Mattern. Mattern refers to her blog as “cutting … Continue reading
Journalists' Right vs. PRs' Might
In the past few days there has been quite an uproar from the media due to the McCain campaign’s continued sheltering of Vice Presidential Candidate Sarah Palin. On Tuesday and Wednesday she met with world leaders from the United Nations … Continue reading