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Category Archives: Greyn Agency
When to Say When: Navigating the morally ambiguous
My roommate, a self-proclaimed health nut, recently discovered the pro-high fructose corn syrup ads launched by the Corn Refiners Association. The night she finally watched one, she screamed my name for me to come in and watch. After it finished, … Continue reading
What We Should Take Away From Blogs
I thought this current post from PRSA was perfect for our final week of blogging this semester. As students we are often expected to do assignments that we may feel are unnessessary, especially if we have many lingering assignments that … Continue reading
Posted in Greyn Agency
Tagged bloggers, blogs, Business, Education, information, journalists, media, news, Writing
7 Comments
Reputation Management in the White House
Weeks after Vice President Joe Biden was caught on live TV whispering to President Obama that the signing of the health care bill was a “Big f**king deal,” its video appears on Google as the third link related to his … Continue reading
Posted in Greyn Agency
3 Comments
PR Award leads to PR Nightmare
If you want to know how a company or organization holds up in terms of public relations, the easiest way to find out is to check out their merits. One police force in Northumbria in the UK recently won one … Continue reading
Nestle learns the hard way
I love the saying work smarter, not harder. I think it applies to everything a person can encounter in his or her life, and now with the always evolving emphasis to use online media I think it applies to companies … Continue reading
Posted in Greyn Agency
Tagged facebook, fan page, Greenpeace, Nestle, PR, public relations, social media, twitstorm, twitter
1 Comment
Soft drink giants go hard on advertising
While cruising in the car one beautiful day in Phoenix, I noticed a billboard that The Coca-Cola Company had paid to put up somewhere on Indian School rd. The advertisement portrayed LeBron James in all his glory approaching the rim … Continue reading
Journalism and PR
It seems like just about every time the discussion of the PR program in the Cronkite school comes up, I hear the same basic complaint: not enough PR experience. And truthfully, I can’t say I disagree. From the moment we … Continue reading
Posted in Greyn Agency
5 Comments
Choose Wisely
As February comes to a close and March starts to creep up on students reminding them that the year is almost over, I find myself less conscious of summer plans and more conscious of the changes coming with this year. … Continue reading
Posted in Greyn Agency
4 Comments
Crowning Burger King as coffee royalty
McDonalds has been at the forefront of industry trend setting for fast food franchises across the world. They practically invented the system. From the predictable menu combos that you can order from the employees that are trained with robot like … Continue reading
Posted in Greyn Agency
Tagged branding, Burger King, Coffee, fast food, McDonalds, Starbucks
5 Comments
Self Advertising for Jobs: Clever or Creepy?
As more than a few of us are approaching graduation, the stress of landing a job after May is enough to get anyone’s heart beating a little bit quicker. I for one, tend to spend at least an hour of … Continue reading