Author Archives: Veronica Stodolnik

Podcast Playlist Every PR Pro Should Know

Google searches can tell you everything you need to know these days, but there is something I learned while commuting to graduate school every day no one shared: how to turn time I used to see as “wasteful” into a … Continue reading

Posted in Scope Communications | Tagged , , , , , , | Comments Off on Podcast Playlist Every PR Pro Should Know

Getting Your Company PR Ready

Every business owner dreams of getting enough publicity to make his or her brand the front runner in customers’ minds. However, there a few steps that a business must complete before hiring a professional (or outside agency) to make this … Continue reading

Posted in iN | 1 Comment

6 Tips for Writing a Pitch People will Read

It is safe to say one of the biggest nightmares of young PR professionals is summed up in one word: pitch. We know our product or service is interesting and would serve the needs of a population, but it can … Continue reading

Posted in iN | 1 Comment