Author Archives: Tamara Juarez

FB Algorithms Face PR Nightmare

Over the past year, Facebook has faced numerous problems that has put its reputation at risk. From legal issues to marketing mistakes, the $400 billion company has generated severe backlash from consumers and the media for its involvement in the … Continue reading

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Hurricane Irma Spins PR Crisis

Earlier this year, United Airlines incurred the wrath of people all over the world after videos that depicted a security officer dragging an unconscious passenger off a plane went viral. The severity of the crisis doubled following the seemingly callous … Continue reading

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Denny’s Posts Serve Millennial Menu

About one year ago, I began following Denny’s official Tumblr account, and I have yet to decide if it was a wise decision. As a novice PR professional, it is important to study real-life examples of the information we are … Continue reading

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