Author Archives: sclarke

Do first impressions mean everything? They sure do.

Posted on November 15, 2009 by sclarke

As many of us are nearing graduation from the Walter Cronkite j-school, we are already starting to apply for jobs. In this tough job market, we need to find anything (and I mean, any little thing) that can set us … Continue reading →

Posted in Spotlight Public Relations | Tagged , , | 8 Comments

Is Journalism dying? And is PR going with it…?

Posted on October 16, 2009 by sclarke

We all have heard the “talk” going around that journalism is struggling. Being in the j-school, we constantly are brainstorming new business models to keep the industry alive. Is online taking over print? These are the questions we are repeatedly … Continue reading →

Posted in Spotlight Public Relations | Tagged , , | 6 Comments