October 2021 M T W T F S S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 Meta
Author Archives: Sierra Ciaramella
Toys R Us: No More Fun and Games
Every kid longs for the day they get to wander down the aisles of endless toys, games and crafts at Toys R Us. Little do they know of the megastore’s lackluster performance which ultimately led to the closing of all … Continue reading
Posted in Scope Communications
Tagged #consumerrelationship, #relationshipbuilding, #toysrus, Business, PR
Comments Off on Toys R Us: No More Fun and Games
Making Personal Decisions Public
When a couple makes the tough decision to separate, they normally maintain privacy during the process. But when a celebrity endures the difficulty of a break up, their fan base (and others) turn privacy on its head. Logic, the rapper, … Continue reading
Posted in Scope Communications
Tagged #celebrities, #celebritycouples, #divorce, #famous, #fans, #maintainingrelationships, #separation
Comments Off on Making Personal Decisions Public
Serving Up Must-Reads For PR Practitioners
From developing the perfect pitch to maintaining professional relationships, the ever-changing public relations industry requires a variety of skills. It’s no secret that practitioners usually have a lot on their plate, so it is important to keep up with all … Continue reading
Posted in Scope Communications
Tagged #AlisaBowman, #BillMcGowan, #books, #DaleCarnegie, #JonahBerger, #MalcolmGladwell, #mustreads, #publicrelations, #reading, communications
Comments Off on Serving Up Must-Reads For PR Practitioners