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Author Archives: Patricia Oliverio-Lauderdale
#NYPDfail in Twitter Outreach
On April 22, 2014 the New York Police Dept. asked Twitter users share pictures of themselves interacting with officers using #myNYPD. The image accompanying this message depicted a man with his arms around two officers. The post seemed to have … Continue reading
Posted in LLPR
Tagged communication, controversy, Crisis communication, ethics, media relations, PR, public relations, relationships, social networking, twitter
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Uber Drivers’ Mixed Signals
Forget calling a cab. The new transportation service Uber advertises that there are easier ways to catch a ride home. The Uber software locates drivers near a desired area and with the tap of an app on a smartphone, a sleek, … Continue reading
Posted in LLPR
Tagged apps, Crisis communication, public relations, safety, technology, transportation, Uber
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Tracking Smarter Smartphones
How smart can we make the smartphone? This is the primary question for major technology companies. Recently, questions were raised about Facebook developing its own smartphone after the social media platform bought WhatsApp. Google also already developed its version of … Continue reading
Posted in LLPR
Tagged Beoing, facebook, Honeywell, public relations, security, smartphones, target audiences, technology
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Animal Lovers Go Wild Over Missteps
It was a tough week for supporters of animal rights and conservation. On Feb 9, news hit that Prince William was caught hunting deer and wild boar in Spain hours before launching a wildlife appeal in Africa banning illegal hunting. … Continue reading
Posted in LLPR
Tagged animal conservation, animal rights, Copenhagen Zoo, hunting, Prince William, public relations, wildlife appeal
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