Author Archives: Katherine Becerra

Seeing ‘Pink’ Misdirection Play

Pink is the new orange, at least in October. It’s Breast Cancer Awareness month and products promoting discussion and research are everywhere; even the NFL is joining “Pinktober.” Controversy has emerged around brands pink-washing products for their own financial gain. … Continue reading

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Could ‘Android KitKat’ Melt Reputation?

Google unveiled its new Android mobile operating system, Android KitKat, Sept 9. Since 2009, Google has named their Android operating systems after desserts. They started with Cupcake and moved through the alphabet. Android KitKat, the latest sweet title is the … Continue reading

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