Author Archives: knish21087

Tom Peters on Presentations

Being able to give a strong presentation is one of the key factors to pitching a PR campaign.  There are quite a few amazing public speakers out there for us to learn from, Tom Peters being one of them.  I … Continue reading

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What Does a Logo Say About You?

There is a lot of emphasis put on storytelling in PR.  So how do you tell a story?  Can a logo tell a story for you?  I think it really depends on how you decide to display your logo to … Continue reading

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Search Engines

By Iris Pr Jeremy Zanwodny has a blog that mostly discusses certain types of technologies.  One blog in particular caught my eye called Yahoo! Search Taste Test.  Since searching the web to find relevant PR blogs and other trends of the … Continue reading

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Measuring and Persuading Public Opinion

By Iris Public Relations Public opinion not only determines how successful a PR campaign ultimately is, but also dictates how PR firms get their message across. The fifth edition of Strategic Communications Planning says, “Public opinion is the collection of … Continue reading

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