Author Archives: Meenah Rincon

AT&T Hangs Up Data Users

In October, several news outlets reported that the Federal Trade Commission (FTC) filed a lawsuit against phone giant, AT&T for misleading their customers on “unlimited” data plans. CNN money reported that the FCC said “AT&T ‘failed to adequately disclose’ the … Continue reading

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Red Bull Winging It?

Have companies made claims that using their product will make you ageless? Flawless? Stronger? How about giving you wings?  Yes, wings. That’s exactly what the beverage company Red Bull promised its consumers, figuratively speaking. The company even launched cartoon commercials … Continue reading

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‘Game face’ right move, wrong time?

CoverGirl, the official beauty sponsor of the NFL, did not see this one coming when it released their NFL campaign encouraging women to get creative with makeup to support their favorite NFL team. After TMZ released the elevator video of … Continue reading

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Twitter Turbulence Rocks Airline

The job description of a social media manager for a company consists of managing social media outlets representing the company in a positive way — or so you think.  In mid April, US Airways tweeted an obscene image on their … Continue reading

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Sloppy Photoshopping Nails ‘Target’

How do you handle crisis communication? Just ask this retail giant. Target’s recent security breach triggered multiple press releases updating consumers on the steps the company launched to remedy the situation.  The company reached out to customers on social media as well. … Continue reading

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Good ‘Move’ or Misstep?

First Lady Michelle Obama has been encouraging children, as well as adults, to get moving!  In her Let’s Move! campaign, the First Lady promotes the importance of getting enough physical activity. The Let’s Move! website provides people with facts, food … Continue reading

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Sodastream: Bursting Soda Giants’ Bubble

Football fans look forward to one stellar event every year: Super Bowl.  It’s a matchup not only about football, but also parties, halftime shows, and multimillion-dollar commercials. Coca-Cola offered a touching commercial embracing different cultures; a concept that fits their … Continue reading

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