Author Archives: esimarsk

PR and the public good

Posted on November 7, 2008 by esimarsk

With so much emphasis on Public Relations as “spin,” only used to make bad situations appear better than they are, I found an interesting post about Public Relations being used to contribute to the public good. On the PR Studies … Continue reading →

Posted in Sparkle Media | Tagged , , , | 11 Comments

Actions speak louder than words

Posted on October 10, 2008 by esimarsk

With less than a month until election day, the presidential candidates are strapped for time. Assuming we have all caught CNN at one point or another over the last couple weeks, we have probably heard the insults and the “he … Continue reading →

Posted in Sparkle Media, Uncategorized | Tagged , , , | 4 Comments

The Evolution of Public Relations

Posted on September 12, 2008 by esimarsk

The idea of Public Relations in the United States is not the same everywhere else, but studies have found that an important common theme exists: social responsibility. This article on PR Conversations discusses the third edition of the book from … Continue reading →

Posted in Sparkle Media | Tagged , , , | 3 Comments