Author Archives: cnaughton

Do you trust Undercover Boss?

Posted on April 9, 2010 by cnaughton

Corporate America and its top executives are making the news everyday. The economy, unemployment rates, government bail outs and product crises are becoming a trend on the home pages and front pages of news publications and can often work to … Continue reading →

Posted in Uncategorized | 3 Comments

Twitter for those of us that haven’t jumped all the way on the wagon

Posted on March 15, 2010 by cnaughton

I have to admit that the Twittersphere is still a little intimidating to me. I know, I know, if social media were a class I would probably be failing the participation part. Last semester, the Phoenix PRSA chapter hosted a … Continue reading →

Posted in Radial Relations | Tagged , , , , , | 7 Comments

Happy Day-After HAPPO Day

Posted on February 20, 2010 by cnaughton

Most of us have probably heard of HARO (Help A Reporter Out) as a successful networking tool amongst our journalist friends. Lucky for us PR folk, Arik Hanson and Valerie Simon, both communications specialists, came together to launch HAPPO (Help … Continue reading →

Posted in Radial Relations | Tagged , , , | 9 Comments