Author Archives: Connor Johnson

Spotify’s Foray Into Online Dating

Posted on April 10, 2016 by Connor Johnson

Spotify has seen its relevance soar in recent years thanks to its easy-to-learn and easy-to-use interface and the absence of a song download limit for users. However, it appears that the music streaming service is ready to spread its wings … Continue reading →

Posted in Vertical PR | Comments Off

Trump-ing Politics as Usual

Posted on April 9, 2016 by Connor Johnson

Even amid the “worst week of his campaign” according to multiple news outlets, Donald Trump still holds a commanding lead in the political race for the 2016 Republican presidential nomination. It seems clear that the Trump campaign’s attitude toward publicity … Continue reading →

Posted in Catalyst Communications | Comments Off

Disney Magic, Star Wars Style

Posted on October 25, 2015 by Connor Johnson

Whether a company can strategically take advantage of its strengths can mean the difference between a successful public relations campaign and one that falls flat. Disney’s latest public relations campaign/marketing strategy was a work of genius in this regard. In … Continue reading →

Posted in Peak PR | 2 Comments

Rubio Passion Ignites Social Media

Posted on September 20, 2015 by Connor Johnson

Proper social media management continues to grow in importance for well-known people in order to maintain their image. This is especially relevant in politics at the moment, as several Republican presidential hopefuls try and put their own spin onto the … Continue reading →