Author Archives: Cristina Peralta

SXSW Charts Brand Direction

SXSW: The March Interactive Festival for Communication Pros (Photo credit: SXSW) What started out as a small local music festival in Austin, Texas has become one of the largest assemblies for interactive communications, music and film. Known as South by … Continue reading

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Super Bowl Ad Worth $4 Million A Hit?

With the super-sized Super Bowl on Feb 2, it’s no surprise that talk of the commercials during the program generate a popular buzz on social media. According to an article by Forbes, the Super Bowl attracted more than 108 million … Continue reading

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