Daily Archives: April 15, 2018

What You Can Do to Spike Earned Media

Any public relations specialist knows earned media is the best media coverage. Why? Well, because it’s free and completely beneficial to the brand’s image and exposure. There is no good reason to spend money for paid media when you could … Continue reading

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‘Crawl’ How-To Tips Can Hike SEO

Search engine optimization (SEO) makes websites more visible in search results. With the right mix of keywords, links and consistent posting, companies can boost their search ratings and generate more website clicks. The result? Potential new customers. These are all … Continue reading

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