Monthly Archives: February 2018

Taking a Bite Out of Tide Pod Craze

If you have yet to hear about “The Tide Pod Challenge,” I would be surprised. I can’t even scroll through my Instagram or Twitter feed without seeing at least one meme or reference to people who are actually EATING the … Continue reading

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Podcast Playlist Every PR Pro Should Know

Google searches can tell you everything you need to know these days, but there is something I learned while commuting to graduate school every day no one shared: how to turn time I used to see as “wasteful” into a … Continue reading

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Oscars Making All The Right PR Moves

The Oscars have taken matters into their own hands when it comes to 2018 nominations and they aren’t playing games. Amid all the sexual assault and harassment cases coming to light, James Franco’s past seemed to have snuck its way … Continue reading

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Research Key to PR Success

The first step in any successful campaign is to make yourself aware and knowledgeable about all aspects of your client and their industry — this includes their background, their competitors and successful marketing strategies for their industry. This all requires … Continue reading

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Millennial Parents Giving Birth to Baby Brands

Kim Kardashian West and Kanye West made headlines this month with the announcement of their new baby girl “Chicago West.” Celebrities and fans alike took to social media to express their thoughts on their daughter’s name. With the buzz surrounding … Continue reading

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