Monthly Archives: November 2013
Tyson Tell-All Draws Mixed Reviews
In early November, Mike Tyson released his autobiography, Undisputed Truth, and a companion documentary on HBO. The memoir contained some shocking new details about his life and career and the documentary complemented the book, but in a lighter and more playful tone. … Continue reading
Hashtag Fail: JPMorgan’s Twitter Disaster
Whoever said all social media “engagement” is a good thing was clearly wrong. On Nov. 6, multinational banking and financial services firm JPMorgan attempted to engage with the common man through a special Twitter “online discussion” with Vice Chairman Jimmy … Continue reading
Friendly Twitter Chat Backfires for JPMorgan
What was originally designed as a Twitter chat, turned into a PR nightmare for JPMorgan. On Nov. 6, the banking and financial service company planned a Twitter Q&A session using the hashtag, #AskJPM. The chat was originally intended to give … Continue reading
Charmin Pulls ‘Thor’ Potty-Pun Tweet
Wrapping around the release of Thor: The Dark World, Charmin posted a tweet that sent the Twitterverse aflutter. We’ve always been an #Asgardian. #Thor#SeeWhatWeDidTherepic.twitter.com/xmK2qOCReY — Charmin (@Charmin) November 8, 2013 Along with the tweet, this picture: The only terrible thing was that the … Continue reading
1 RT = Poor Taste, Angry ‘Followers’
The Kellogg Co. has became the latest entity to get into hot water over a social media post. The company’s UK branch tweeted: “1 RT= 1 breakfast for the vulnerable child.” This was part of its “Give a Child a … Continue reading
Home Depot Blames PR Reps For ‘Racist’ Tweet
Home Depot posted a tweet that many have described as racist. After the initial tweet was posted it was quickly deleted. The tweet was intended as material for ESPN “College GameDay,” which Home Depot sponsors. Clearly the image can be … Continue reading
Stretched Thin: Problems Plague Lululemon
High-end women’s fitness clothing company Lululemon Athletica seems unable to catch a break this year. In March, the company was forced to recall its line of stretch yoga pants after customers complained that the pants are see-through. It was revealed … Continue reading
Eyes Have It: ‘Golden Coin’ Attracts Attention
Google Analytics Add Up as PR Tool
Among all the options out there regarding reporting, the top contender is Google Analytics. This tool “provides powerful digital analytics for anyone with a web presence, large or small. It’s one of the most powerful digital analytics solutions available,” according to … Continue reading
Too Fat to Fly
A French family traveled to the United States for their son’s medical treatment, yet when they were ready to return home, British Airways determined their son was too fat to fly. Kevin Chenais, 22, was diagnosed with a hormone disorder that caused … Continue reading