Monthly Archives: October 2013

Optimizing for Mobile Pushes All Right Buttons

We are a society that loves to have everything at the push of a couple buttons. This is why it is pretty difficult to find someone without a smartphone these days. In fact, 91 percent of adults have their mobile … Continue reading

Posted in M | PR | 8 Comments

Ryanair CEO Twitter Chat: Blunt or Stunt?

Ryanair’s Chief Executive Operator Michael O’Learly took to the company’s Twitter account in late October to conduct a Q&A “Twitter chat” with followers. Using the hashtag #GrillMOL, users could ask the CEO any questions they wanted, and he would candidly respond … Continue reading

Posted in Uncategorized | 3 Comments

Kate Spade Digs Out From Controversy

The well-known fashion company, Kate Spade, is under fire following the release of a limited edition bag. The bag is an abbreviation of Kate Spade New York highlighting their signature “spade” logo but Tweeters noticed it appears to read “I … Continue reading

Posted in Radius PR, Uncategorized | Tagged , , , | 7 Comments

Urban Outfitters Pulls Book Bashing Brand

Mid-October, The New York Daily News reported that Urban Outfitters pulled a book written by Gawker Media’s Jezebel blog due to harsh posts on the site that bashed the company. The book — The Book of Jezebel: An Illustrated Encyclopedia of Lady … Continue reading

Posted in Stratus PR, Uncategorized | Tagged , , , , | 2 Comments

Hough Redfaced at ‘Orange’ Misstep

Halloween is a time when one can expect the boundaries to be pushed, especially by celebrities. Throughout the years we have all seen the questionable and racy costumes either paraded at the hottest Halloween party or on the cover of … Continue reading

Posted in Uncategorized | 2 Comments

Seeing ‘Pink’ Misdirection Play

Pink is the new orange, at least in October. It’s Breast Cancer Awareness month and products promoting discussion and research are everywhere; even the NFL is joining “Pinktober.” Controversy has emerged around brands pink-washing products for their own financial gain. … Continue reading

Posted in Radius PR, Uncategorized | Tagged , , , , , | 4 Comments

Gaga’s Twitter Tactic Promos Latest Single

For Lady Gaga, nothing is done the “normal” way. Not her songs, music videos or even her album promo. Today, Lady Gaga’s Twitter page acted as her primary publicity to hype the release of her single “Do What You Want” … Continue reading

Posted in Archer PR | Tagged , , , , , , , , , | 1 Comment

‘Selfie’ Triggers Hot Responses

Maria Kang is under fire in social media circles for posting a revealing picture of herself in revealing workout clothes with her three sons, all under 4 years old. In the picture are the words: “What’s your excuse?” implying that … Continue reading

Posted in enLIGHTen PR | 5 Comments

Brands Scare Up Spooky Fun

While some brands repeat Halloween campaigns every year like Chipotle’s “Boo-rito,” new Halloween campaigns for 2013 are largely invisible. According to Mobile Marketing Watch, holiday campaigns were expected to start early but by October many brands have yet to take advantage … Continue reading

Posted in M | PR | Tagged , , , , , | 3 Comments

Blogs Generate Big Leads, Big Profits

“If your business’s website does not have a blog that is actively updated on a regular basis, then you are missing a huge opportunity to increase your company’s visibility and therefore increase your digital reach,” Social Media Today blogger Nicole … Continue reading

Posted in M | PR | 1 Comment