Daily Archives: March 25, 2013
Good Girls Gone Bad
Three tween stars are breaking out of their good girl personas and appearing in much racier roles. Wizards of Waverly Place star Selena Gomez along with Pretty Little Liars‘ Ashley Benson and High School Musical‘s Vanessa Hudgens are changing their … Continue reading
PR Woes Drain Energy from Power Drink
The FDA will now require energy drinks to be sold as a beverage, not a dietary supplement, after 13 deaths and a letter from 18 doctors and researchers. For more than a decade, drinks like Monster Energy and Five-Hour Energy … Continue reading
Social Media Buzz Equals Flat Sales at Coca-Cola
In mid March, Coca-Cola reported a statistic that took the social media world by storm. An executive revealed a study at the Advertising Research Foundation’s Re:think 2013 conference showing social media “buzz” had no impact on short-term sales for the company. … Continue reading