Daily Archives: February 5, 2012

And the Oscar Goes to … Public Relations

The buzz for the 84th Annual Academy Awards proves yet another success for the public relations gurus behind it all. Film critics waited with their pens and paper (and iPads and iPhones) for the 2012 Oscar nominations, announced early Tuesday … Continue reading

Posted in Uncategorized | 2 Comments

Cruise Ship Disaster Grounds Reputation of Entire Industry

The cruise ship industry has always advertised that it offers fun and unique experiences for families and individuals alike. However, the Costa Concordia disaster in Italy has damaged that reputation of the entire industry. From the captain abandoning his ship to … Continue reading

Posted in Uncategorized | 2 Comments

Earning Season Signals PR High Alert

The end of January not only signals the beginning of the dog days of winter in most of the country, it is also a time when companies release their earnings.  These releases can signal the future success or struggles of … Continue reading

Posted in Uncategorized | 2 Comments

ROI of Social Media

With all the talk about social media becoming the best way to communicate to almost any audience, one needs to think about how to measure that success financially. Chuck Hermann talks about this issue in his post on PR-Squared, a popular … Continue reading

Posted in Uncategorized | Tagged , , , , , , | 2 Comments

Komen Foundation Injures Own Credibility

Last week, Planned Parenthood distributed an e-mail from Cecile Richards, president of Planned Parenthood Federation of America, with an intriguing subject line, ‘Disappointing news from a friend’. Once I read the e-mail, I knew that the Susan G Komen For The Cure … Continue reading

Posted in Uncategorized | Tagged , , | 3 Comments

Homemade Orange Juice Comes at a Price

In Gerald Baron’s blog called Crisisblogger, he writes about the recent orange juice import ban and how it reflects a much larger crisis that he blames on government regulators in the United States. Coca-Cola, which also owns parts of Tropicana … Continue reading

Posted in Uncategorized | Tagged , , , , , | Comments Off on Homemade Orange Juice Comes at a Price