Daily Archives: September 29, 2008

Weekly roundup

JMC417 students are, understandably, very concerned with the public perceptions of the profession they are entering. Following on posts from the previous week, such as ABC PR’s discussion of the “PR lady” in the Mac vs. PC commercials, this week … Continue reading

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Another bell tolls for the press release

Sheila Scarborough, at Every Dot Connects, says she can’t imagine ever sending out another traditional press release. Announcements that the press release is dead are hardly new or blogworthy. However, she does explain how she plans to go about publicizing … Continue reading

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Bloggers and public relations

I want to point everyone toward a post today over at Jennifer Van Grove’s blog, about building relationships with influential bloggers for public relations purposes. The post raises some interesting questions: Is it worth the effort? Why or why not? … Continue reading

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